Access the New York City Marathon website to identify sponsor partners. 1. Identify three sponsors that you feel are appropriately connected to the event (provide your rationale – think objectives!). Make sure you provide the level of sponsorship and what is involved with that level of sponsorship (example: exclusivity, hospitality, product promotion opportunities, events within the event). 2. Identify one other event these three sponsors are involved in. Does the second event/organization provide the same sponsorship objective benefit or diffierent? 3. Identify one current sponsor that you have a hard time associating with the event. What is your reasoning? Hint: Chapter 3 Developing Successful Sport Sponsorship Plans may be useful for sponsor rationale/evaluation. Discussion Board Requirements: Your requirements for all discussions are a post which is an original response to the discussion question and second post which is a response to a fellow student’s post. Your posts should be thorough, should include sources of information to back up your comments and should be free of errors (proofread please). In responding to a fellow student, please add value through research and data not simply a “I agree” or “I think” statement.