Case Assignment #1
Module 1 – Case
Principles of Economics
New car prices seem to always be going up with overall volume of sales increasing and decreasing from year to year. In the last year, the sale of new autos declined. Will the trend continue?
Prepare a 4- to 6-page brochure (handout) explaining what economic and market forces are at work in determining new automobile sales. The brochure or handout should be prepared for an audience of first-year undergraduate students. Please be creative in preparing your brochure. You should use illustrations (pictures, charts, and graphs) to help in your explanation. If you need help with the mechanics of making a brochure, you can find online sources of information about how to use Publisher, Word, or PowerPoint to prepare a brochure. Your brochure can be of any size, such as a folded four-section front and back brochure, a trifold brochure, or an unfolded 2- or 4-pqge 8.5” x 11” brochure. Keys to the Assignment
· Using the principles of supply and demand, predict the trajectory of new automobile sales, and compare it with current patterns.
· Conduct research to determine what other economic and market forces influence automobile sales.
· Use at least three library resources in your research. At least two of these resources must be high-quality references from peer-reviewed academic journals. These are found in the Trident Online Library.
· Explain your analysis using terminology and concepts introduced in this module.
· Cite all sources and provide a reference list using APA format.
· Proofread and edit the paper. The goal is zero errors.
· Submit your paper to TLC by the due date for this module.
· For instruction on writing papers, citing sources, proper referencing, and so forth, use Trident University’s Student Guide to Writing a High-Quality Academic Paper .
Your paper will be evaluated using the criteria as stated in the Case rubric. The following is a review of the rubric criteria:
· Assignment-Driven: Does the paper fully address all aspects of the assignment? Is the assignment addressed accurately and precisely, using sound logic? Does the paper meet minimum length requirements?
· Critical Thinking: Does the paper demonstrate graduate-level analysis, in which information derived from multiple sources, expert opinions, and assumptions has been critically evaluated and synthesized in the formulation of a logical set of conclusions? Does the paper address the topic with sufficient depth of discussion and analysis?
· Business Writing: Is the essay logical, well organized and well written? Are the grammar, spelling, and vocabulary appropriate for graduate-level work? Are section headings included? Are paraphrasing and synthesis of concepts the primary means of responding, or is justification/support instead conveyed through excessive use of direct quotations?
· Effective Use of Information: Does the submission demonstrate that the student has read, understood, and can apply the background materials for the module? If required, has the student demonstrated effective research, as evidenced by student’s use of relevant and quality sources? Do additional sources used provide strong support for conclusions drawn, and do they help in shaping the overall paper?
· Citing Sources: Does the student demonstrate understanding of APA Style of referencing, by inclusion of proper citations (for paraphrased text and direct quotations) as appropriate? Have all sources (e.g., references used from the Background page, the assignment readings, and outside research) been included, and are these properly cited? Have all sources cited in the paper been included on the References page?